I got a text message from a buddy this morning, asking for something that kinda short in length - in a matter of sentences - but not exactly short in efforts. He said, “Could you help my site to be atleast at page 5 of google search result for this keyword?” He included the keyword on that message. Pretty short message. Not even 3 sentences.
I ‘m not really an SEO expert, and never wanna be, though I can’t help if someday I ‘m becoming one. But this kind of text messages keep coming at my cell atleast once a month. It triggered me to start thinking, an SEO consultant would be one great income stream for me. Nah, I ‘ll keep that as a lending hand sake as usual. Well, SEO is a self doable thingy. It ’s just took time, and lotsa efforts. I never believe if I met someone who always saying it out loud, SEO is a hard thing to do. Nope. It ’s not. Keeping up the effort is the hard part.
Getting in to SEO
Okay so, getting into first page for certain keyword on search engine result position is always been the struggle of the century for most webmasters. Me, no exception. The real core of this are always 2 things.
First, On site - or some say - On page optimization. Last is Off page optimization. The first is the part when you ‘re optimizing your site ’s composition from top to toe, to be optimized for certain keyword. There ‘re some parts of your site pages that need to be optimized. Title, meta keywords and descriptions, Headings, where to bold italized or underlined, how to play with alt attribute for image tag, and so on. I ‘ve mentioned this once, in my previous post, you ‘d find it in related resources just below this post.
Last, would be the Off site optimization. It ’s all about the link building. How to get as much votes as possible for your site, or site ’s pages. You should ‘ve heard link exchange, reciprocal link exchange, one way links, three way links, and such terms. Those are some link building practices all in all to get as much votes as possible from others.
Link Building and Quality Guidelines
Just for your real basic consideration, the volume war was over. Wake up buddy, It is 2009. The one who gets the most backlinks not always win. The one who got the most relevant does. You should always refer to G’s Quality Guidelines before you take it into an action.
Your site’s ranking in Google search results is partly based on analysis of those sites that link to you. The quantity, quality, and relevance of links count towards your rating. The sites that link to you can provide context about the subject matter of your site, and can indicate its quality and popularity. However, some webmasters engage in link exchange schemes and build partner pages exclusively for the sake of cross-linking, disregarding the quality of the links, the sources, and the long-term impact it will have on their sites. This is in violation of Google’s webmaster guidelines and can negatively impact your site’s ranking in search results.
Here ‘re the Link Schemes you should all avoid :
- Links intended to manipulate PageRank
- Links to web spammers or bad neighborhoods on the web
- Excessive reciprocal links or excessive link exchanging (”Link to me and I’ll link to you.”)
- Buying or selling links that pass PageRank
So, Which is Best?
The best link building practice would always be the natural way. Create some quality contents, created for the people and not search engines, and if it add values and people who read it find ‘em useful, you ‘ll get a link vote for your site.
The second best is, link exchange that avoid scheme #3. Reciprocal part and the most important, the excessive part. It ’s the one way link building. It always is being considered as natural links, and won ‘t be counted as an attempt to manipulate search engine rankings. The why is, it works just exactly the natural way.
Not much I could say for y ‘all why one way links is best then reciprocal as it’s pretty obvious, straight forward and self explanatory, right after you read that quality guidelines. So what you should really take into an account is start to out your links off of some bad neighborhoods if it ’s already out there by requesting a removal, and start to build your linking the natural way by writing great quality contents meant for this internet community, taking a look at free one way links services offer, and create your own related link neighborhood cleanly.
Lastly, but it always is not the least, it ’s a self doable thingy. So why bother to pay somebody else to do so?
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April 12th, 2009
5:20 pm
Posts about SEO said :
[...] I got a text message from a buddy this morning, asking for something that kinda short in length - in a matter of sentences - but not exactly short in [...]
April 12th, 2009
9:00 pm
One Way Link Versus Reciprocal Link | Search Engine Secrets said :
[...] Okay so, getting into first page for certain keyword on search engine result position is always been the struggle of the century for most webmasters. Me, no exception. The real core of this are always 2 things. First, On site - or some say - On page optimization. Last is Off page optimization. [...]
April 15th, 2009
5:13 am
kampanye damai pemilu indonesia 2009 said :
wah tips nya bagus mas, makasih untuk share seo tips nya dan saya tunggu seo tips selanjutnya
April 15th, 2009
11:00 am
almir said :
yeah one way backlinks are the best quality when it comes to building backlinks as opposed to a reciprocal link
April 16th, 2009
9:45 am
Rose | MN Law Advice said :
Yeah, I believe in doing things the natural way. I’m scared of angering search engines so I just put more effort on posting comments on blogs. Good thing, I love reading
April 16th, 2009
11:00 am
djarot said :
Natural way always does it. It always is.
Putting more efforts, uh huh definitely.
April 24th, 2009
1:13 pm
neil said :
one way links are much more valuable than recipricol links, and its true that exchanges can be harmful. thats why a gateway such as onewayseo .com should be used
April 25th, 2009
7:22 am
Dany Event Planning said :
Call me uneducated or old-fashioned but I was trying to register my website on a site and they told me to provide a “Reciprocal Link URL”. What exactly is that?
May 10th, 2009
11:57 am
pengobatan tradisional diabetes said :
yoi bro.. reciprocal tends to be lose and lose..
May 19th, 2009
10:36 pm
Backlink said :
Questioning about backlink from .edu. some people say it doesn’t effect google anymore… is it correct? Thanks in advance!
May 21st, 2009
5:34 pm
djarot said :
Is it nofollowed? If so, then google will ignore it. If it ’s dofollow, it would still be counted. One other most important thing as our personal consideration is a same niche. Is it the same niche with ours? If no, the strength distributed to our site pretty much too tiny to affect our site ’s rank. Mathematically speaking - hardly counted as “1″.
June 2nd, 2009
11:42 pm
hiwatarigie said :
setelah sedikit berpikir keras dan optimalisasi dengan tulisan2 mas sebagai referensinya.. alhamdullilah blogku jd PR 2…
makasih mas atas tulisannya… sip bgt!
tapi sejujurnya aku sempet bingung, teutama masalah bad neighborhoods dan link exchange yang lazim dilakukan saat ini dan lain2 yang tercakup pada beberapa klaim mas yang ini :
Here ‘re the Link Schemes you should all avoid :
1. Links intended to manipulate PageRank
2. Links to web spammers or bad neighborhoods on the web
3. Excessive reciprocal links or excessive link exchanging (”Link to me and I’ll link to you.”)
4. Buying or selling links that pass PageRank
oh ya, masalah niche juga… masalah quantiity dan quality link jg…
saya tdk bisa bilang apa2,dunia SEO memang penuh misteri, dan akhirnya beberapa klaim mas ada yang belum saya percayai sepenuhnya…
hehe3… tapi sejujurnya tulisan mas sangat ilmiah, logis dan bermanfaat (bermanfaat bgt, PRku naek)…
untuk itu mohon ijin sedikit ‘copy-paste-review’ tulisan mas…
tentunya dengan menuliskan sang author-nya… hehe3…
sekali lagi makasih atas info SEOnya…
June 3rd, 2009
4:35 am
djarot said :
@hiwatarigie :Kalo akhirnya ada manfaatnya, aku cmn bisa ikut seneng mas.
Itu yg pasti. Masalah mana yg cocok, mana yg ngga cocok, itu hak pribadi masing². Ngga ada yg bisa maksain sebuah opini.
SEO emang masi tetep misteri, walopun banyak hal² praktikal yang memang udah terbukti bener, tapi tetep masi ada juga hal² praktikal laen yg musti di research-kan lebih lanjut.
Kenapa?
Karena ngga semua algoritma google di release ke publik. Yg ketahuan oleh para pelaku seo bisa dibilang blom separuhnya. Sikap google sendiri juga cenderung abstain dgn opini publik.
Walopun kalau ada hal² baru yg kemungkinan emang amat sangat perlu di-publikasikan, selalu mereka publish melewati Matt Cutts. Contohnya masalah rel canonical.
Ijin “Copy-Paste-Review” nya tak granted. Boleh. Attribusi yang disertakan lebih bagus. Artinya, mas ngga bakalan tak tuntut karena ngambil conten dari sini.
Duplicate Content?
Walopun gitu, mas perlu perhatiin jg masalah duplikat konten yg tak singgung di postingku ttg 10 Quick Ways to Get Google Kick Your Site Out!.
Perijinan emang bikin mas lepas dari masalah copyrighting, tapi sama sekali bukan jalan keluar buat masalah Duplikat content.
Thanks berat juga udah sering nongkrong di sini. Seneng juga rasane, ada yg dapet manfaat dari apa yg tak tulis. Sukses.